About FinalBoss Insights

FinalBoss Insights is the market intelligence arm of FinalBoss.io, one of the leading editorial platforms covering the games industry. While our main site serves gamers and enthusiasts, Insights serves the professionals who build, market, and invest in games.

What We Do

We analyze thousands of articles, reviews, social signals, and player data points every week using a combination of proprietary NLP models and human editorial oversight. The result is actionable intelligence that helps publishers, studios, PR agencies, and investors make better decisions.

Our Methodology

Our sentiment analysis pipeline processes content from 340+ tracked publications in real time. Each article is scored using a gaming-specific NLP model trained on 50,000+ human-labeled samples, achieving a 94% accuracy rate. We combine quantitative signals with qualitative editorial analysis to produce our weekly briefings and quarterly reports.

Who It's For

• Publishers & Studios — Track how your titles and brand are perceived across global media
• PR & Marketing Agencies — Benchmark campaign performance against industry baselines
• Analysts & Investors — Access leading indicators of title performance and market shifts
• Platform Holders — Understand ecosystem-level sentiment trends and content dynamics

Our Sources

We monitor 340+ publications across 28 countries, including major outlets (IGN, GameSpot, Eurogamer, Kotaku, PC Gamer), specialist press, regional publications, and YouTube channels with significant gaming audiences. Our source list is reviewed and updated quarterly.